Michael LaFido is a real estate consultant and top-producing Realtor with over twenty years of experience in the real estate industry. Michael's marketing has been featured in Forbes, Mansion Global, and the Wall Street Journal, just to name a few. He is also the author of the books “Luxury Listing Specialist”, “Outside The Box”, and the best selling book in 6 categories “Secrets Of Top Luxury Agents”.
Michael, the founder of the Marketing Luxury Group, assisting other real estate agents, brokers, and affluent home-owners by providing top-tier services including: coaching, consulting, lifestyle marketing, public relations to help agents and owners sell their luxury homes; utilizing proven and innovative strategies.
Michael has created the nationally recognized Luxury Designation for real estate agents which is known as Luxury Listing Specialist (LUXE). This Designation establishes an in-depth and detailed set of standards for agents that represent high end buyers and agents that sell luxury homes, and is currently offered for Continuing Education (CE) for real estate agents in many states.
Michael’s credentials include:
- Creator of the nationally recognized Luxury Listing Specialist (LUXE) Designation.
- Founder of the Marketing Luxury Group.
- Top-producing Realtor and internationally recognized consultant.
- Winner of the ‘Best Property Consulting/Marketing’ award by the International Property Awards.
- Voted 2019 MVP by “Who’s Who in Luxury Real Estate.”
- Voted “Top 3 Real Estate Coaches In North America” in 2023 By Chicago Agent Magazine
- Voted “2024 Real Estate Newsmaker” By RISMedia for his commitment to increasing diversity in luxury
real estate.
Many agents within the industry are calling Michael’s methods “The New Standard” for marketing luxury homes today.
